At Agertved ApS (CVR: 38651080), we value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you use our website www.agertved.dk or purchase our products.
Agertved ApS
Rialtovej 12
2300 Copenhagen S
Denmark
Phone: +45 26 70 65 01
E-mail: agertved@newgallery.dk
We may collect and process the following personal data:
Contact details (name, address, phone number, e-mail)
Payment details (processed securely via our payment providers – we do not store full card information)
Order history (products purchased, delivery details)
Technical data (IP address, browser type, device information, cookies – see section 8)
Communication data (correspondence with customer support)
We process your personal data for the following purposes:
To process and deliver your orders (Art. 6(1)(b) GDPR – performance of a contract)
To handle payments securely (Art. 6(1)(b) GDPR – contract)
To communicate with you regarding purchases, returns, or inquiries (Art. 6(1)(b) GDPR – contract)
To comply with legal obligations such as accounting and tax rules (Art. 6(1)(c) GDPR – legal obligation)
To improve our website and services using analytics and cookies (Art. 6(1)(f) GDPR – legitimate interest, or consent where required)
To send you marketing communication, if you have consented (Art. 6(1)(a) GDPR – consent)
We only share your data when necessary:
With payment providers (e.g., Visa, Mastercard, Klarna, Apple Pay, Google Pay) to process payments
With shipping companies and logistics partners to deliver your orders
With IT and hosting providers to operate our website securely
With public authorities where required by law (e.g., tax authorities)
We do not sell your personal data to third parties.
We keep your personal data only as long as necessary for the purposes for which it was collected, including to comply with legal, accounting, and reporting obligations.
Order and accounting data: 5 years (in accordance with Danish bookkeeping law)
Customer inquiries: up to 2 years
Marketing consent: until you withdraw your consent
You have the following rights regarding your personal data:
Right of access – to know what data we process about you
Right to rectification – to have incorrect data corrected
Right to erasure (“right to be forgotten”)
Right to restriction of processing
Right to data portability – to receive your data in a structured, commonly used format
Right to object – to certain processing, including direct marketing
Right to withdraw consent – at any time, if processing is based on your consent
To exercise your rights, please contact us at: agertved@newgallery.dk
We take appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction.
Our website uses cookies to improve functionality, analyze traffic, and personalize content. You can manage or disable cookies in your browser settings.
Where required, we will request your consent before placing non-essential cookies.
We primarily process your data within the EU/EEA. If data is transferred outside the EU (e.g., via cloud services), we ensure adequate protection in compliance with GDPR (such as EU Standard Contractual Clauses).
If you are dissatisfied with how we process your personal data, you can always contact us.
You also have the right to file a complaint with:
Danish Data Protection Agency (Datatilsynet)
Carl Jacobsens Vej 35
2500 Valby, Denmark
www.datatilsynet.dk
We may update this Privacy Policy from time to time. The latest version will always be available at www.agertved.dk.
